Sunday, July 06, 2014



Sure, I love a beauty splurge as much as any other girl but sometimes, when money’s tight and payday’s in the bleak distance, it’s just not possible. Forget Yves Saint Laurent Baby Doll Mascara , priced at a hefty £24.50, it’s more like a quick fix of SEVENTEEN’s Doll’d Up version for £6.29, but I'm totally cool with that. After all, what kind of beauty fanatic would I be if I didn’t hunt down the high street’s most affordable buys? Ideal for your face, lips, eyes and nails, my quintessential finds are fit to give you a style-worthy makeover for a quarter of the price. Here’s what made the cut.


Foundations are tricky. From liquids, to creams, to powders there’s an endless array to choose from. A tedious process of trial and error, often you’ll end up picking the wrong one. Some are too thick, others are too dry and some, well I'm sure you’ve all had the horror of seeing your skin turn orange, thanks to poor pigmentation and misleading packaging – a cast member of the Geordie Shore isn’t the look to go for girls.

Thankfully Rimmel London Stay Matte Liquid Mousse Foundation is on hand to help with the dreaded oompa loompa battle. A feather-light formula that creates a natural looking base, the foundation is easy to blend and ideal for everyday and evening wear. With lashings of positive reviews, it’s easy to see why Rimmel London’s latest innovation has been embraced with open arms. As for the price, well at £5.99 you can’t go wrong.


Neutrals? Glitters? Metallics? Whatever takes your fancy, there’s nothing I love more than having a must-have eyeshadow palette at the ready for times of crisis. Whether it’s rich browns that feed your lust for the everyday smoky eye, or stark black, ideal for creating an alluring nighttime approach of the trend, Make Up Academy (MUA) is your go-to brand when it comes to budget eyeshadow.

Equipped with a collection of distinctive palettes, which range in price from £4.00 to £12.00, my personal favourite it’s the Smokin’ Palette, priced at £6.00. The product features bold hues that are sure to suit any eye colour as well as a nifty little eyeliner that can be used to create dramatic flicks or subtle detail. Two products for the price of one? You can’t say no really.


Summer is all about big, bold lips. Taken straight from the catwalk, flush red and fuchsia pink give the season a daring edge that’s riddled with standout-factor. Easily achievable at home, you can jump onboard the runway bandwagon with the Rimmel Kate Lipstick in Vibrant Coral.

Released last year, Kate Moss’ range of lipstick for the brand has been a timeless hit, with girls galore buying various hues left, right and center. Now back for a second round, the product has been given a highly anticipated re-vamp, with lipsticks having a velvety matte finish. Ruby powder has also need added to the formula, to intensify the £5.49 buy’s longevity – I’ll take one in every colour please.


Heroes in their own right, Models Own have been wowing the nation with their in-your-face shades for years now. Specalising in a variety of plush nail polishes, they’re the number one brand to turn to when you’re in need of statement primaries or bejeweled shimmers. It doesn’t matter if you’re more of a ‘Lilac Dream’ or ‘Rocket Red’ kind of girl, each polish is sure to provide your nails with an on-trend makeover that has all the quotient of the season.

Michelle from Thou Shalt Not Covet told me: “I think Models Own are one of the best brands offering nail polish available on the high street today. The formula of the Hyper Gels especially is spot on for easy application and long lasting. Models Own are also constantly bringing out new collections and always have offers on which offer great value for money!” 

Having just released their new Hyper Gel collection, priced at £5 a bottle, I can’t wait to paint our nails in pastel hues that are the epitome of spring/summer cool. Yes, Lilac Sheen, Pink Veneer and Blue Giant… I'm looking at you. But what are your budget buys? Let me know in the comments below.

WORDS: Emma Matthews
PHOTOS: Emma Matthews


  1. Love this post - whilst we'd all love to be able to afford designer beauty products all the time, it's just not ideal for the bank balance, and it's always great to read about other bloggers' go-to high street brands.
    I absolutely adore Models Own, but Barry M are also a great brand (and slightly cheaper) which do a lot of the same types of products. And the Kate lipsticks are amazing, aren't they? I just wish there was a better range of colours! xx

    Francesca | On-The Bias | Beauty, Lifestyle, Fashion

  2. Great picks! Sorry haven't responded earlier, working on side project :)


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